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> Microsoft ESP Website
Working closely with the Director of Marketing for Microsoft ESP, I was able to build upon the ESP brand identity and develop a creative brief for their product group that was closely aligned to both the marketing program goals as well as their unique business needs.
Through team interviews, competitor analysis and audience research, I helped the Microsoft ESP team significantly improve their online image through a much more visually engaging experience that featured realigned messaging as well as improved media integration using Microsoft's Silverlight technology...[ link ] |
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> Microsoft Business Intelligence Interactive Stories (Silverlight)
This is a recent 2008 project which is currently a featured demonstration interactive on the Microsoft Business Intelligence Website. This was a great collaborative project with close integration between myself as the design and interactive UX lead and an amazing Silverlight Developer, an excellent video editor and a great project manager.
The team really came together fluidly to deliver a professional and slick Silverlight 1.0 application for the client...[ link ] |
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> 5 Key Elements to a Successful Brand and Image Audit
From color theory to presentation skills- 5 elements of a brand and image audit that a designer can employ to help land a new client...[ more ] |
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> Starbucks Specialty Coffee
What's interesting about this package design is that it keeps surprising you as you unravel it's many layers? Texture, color, and illustrations all work in harmony to provide a truly enjoyable and fun experience...[ more ] |
 
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> Saw Uncut Edition DVD
DVDs have rapidly become the standard home video format (no comment on the upcoming HD-DVD/Blue-Ray battle) with dozens of new releases each month vying for consumer's eyes on increasingly crowded store shelves. Differentiating those various releases through eye-catching and sales-boosting package design has become a more common tactic...[ more ] |
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